Note: Data from previous years is updated annually. Digital display advertising on CTV not shown. Source: eMarketer, U.S. Ad Spending Estimates, March 2023. Fresh data delivered Saturday mornings ...

Marketers spend most of their digital advertising dollars on paid channels, according to a July 6 KO Marketing article. About 60 percent of the spend for digital marketing now goes toward paid ...

Note: Numbers may not add up to 100% due to rounding. In 2016, Microsoft purchased LinkedIn, and display advertising revenue from LinkedIn was consolidated under Microsoft starting that year. Data ...