Haier becomes title sponsor of Cricket Live Studio on JioHotstar and Star Sports in a six-month partnership spanning four international series hosted in India.

Vinay Raghav, Chief Revenue Officer, BE Group, examines why impressions alone cannot measure ad effectiveness and the case for better attention measurement.

Cetaphil Baby’s new digital film features Rohit Sharma and Ritika Sajdeh, turning a conversation about family resemblance ...

Ahead of the festive season, Instamart has announced the return of its Quick India Movement (QIM) sale. Available on the ...

Aurelia launches Styled by Ananya with Ananya Panday, offering festive styling and an AI-enabled Virtual Try-On experience on ...

Krispy Kreme teams up with Social Panga and Yellow Shutter to celebrate Gen Z social lives with its #ThisOneStays campaign.

Acer deepens its association with Akshay Kumar through a luggage collaboration that goes beyond endorsement to shape future ...

AuraCam, a brand from SVD PineChem, unveils the Shubh Shuruat digital film celebrating the role of pure camphor in Navratri ...

SEA, AWL Agri Business, Solidaridad and Bharatkhand Foundation launch Sarson Sankalp to promote regenerative mustard farming ...

Wonder Cement appoints Mahesh Singh as Vice President – Corporate Brand Communication to oversee brand strategy, PR, digital ...

Asian Paints has launched a new campaign for Beautiful Homes Painting Services set against wedding preparations at home.

Irwin Allan Sealy and Gagan Gill will be honoured at Godrej Literature Live! The Mumbai LitFest 2026 with Lifetime ...